Led delivery of LLM-powered features — conversational automation, text extraction, workflow generation, and predictive alerts — improving user productivity by 50–70%; chose prompt-first over RAG to cut latency by 40% for real-time enterprise workflows.

Owned roadmap across 3 verticals using RICE and customer pain mapping; deprioritised low-leverage modules to build a reusable component library — cutting implementation cost by 50% and driving 45% growth in product adoption.

Conducted 40+ customer interviews across segments; synthesised findings into journey maps, opportunity trees, and North Star metrics — reducing time-to-value from 2 days to 4 hours and shaping 3 key product bets.

Partnered with sales on 3 product launches — defined ICP, improved onboarding flows, and increased trial-to-paid conversion by 28%; reduced client escalations by 40% through structured stakeholder alignment.

Owned delivery of integrations across CRM (Salesforce, HubSpot), WhatsApp, Email, Slack, and client internal systems via webhook and API connectors — defined requirements and scoped with engineering end to end.

Used Claude, v0, and Cursor to rapidly prototype feature concepts, generate UI mockups, and stress-test ideas before involving design and engineering — shortening the path from insight to actionable spec.

Tracked adoption funnels and identified blockers across enterprise accounts — synthesising usage patterns and customer feedback into targeted improvements that drove adoption growth across events, CRM, field ops, and HR.

Owned end-to-end design and delivery of 30+ self-serve workflow templates in Neome Studio — spanning CRM, event management, field ops, HR, and approvals — enabling enterprise clients to configure custom use cases independently.

Reduced release bugs by 25%, increased test coverage by 20%, and cut testing cycle time by 30% through automation frameworks — recognised with Employee of the Month.

Collaborated with product and engineering teams to translate defect patterns into requirement improvements, building early instincts for edge-case thinking and product quality.

Achieved 95% test coverage and 15% QA efficiency gain through structured automation and process improvements.